Plan Z

Thursday was the deadline for 100 logos, we all brought in our sheets and did some experimental group work on what the group decided were the three best logo designs. For example, one of my designs that was picked was based on 'Plan B' using the image of a cat. (based on the idea that many women choose cats as a plan B in life!) we then did some experimental work in how to display the ideas using different materials.

 

However i was still feeling unsatisfied with the choices made with my logos and was unsure how to develop them.

On friday afternoon we had a group critique with Nigel and Paul which was really helpful. They looked through all my ideas and developments and suggested that I focused on another idea I had had of 'Plan Z'. The idea behind plan Z is that plan B suggests that you only have two plans, while i believe that when designing you should have as many ideas as possible, so why not Z? Nigel had the idea that the Plan Z reminded him of a corny hollywood movie, so i had a look at some posters for a bit of inspiration.

 
I thought the dramatics of the posters could be a good angle to take with the use of plan Z and i'm going to experiment with displaying it in this way.


Also, had a little google, plan Z was the name given to the planned re-equipment and expansion of the Nazi German Navy, as ordered by Adolf Hitler in 1939... Hope that's not an issue!